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[GC07] Big REIGN Posters

Started by GregStolze, August 01, 2007, 02:28:01 PM

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GregStolze

I got a couple posters made with the REIGN covers -- 23x35 inches with about a couple inches of white border all around the images.  They look nice.  I'm wondering if anyone here has any advice for hanging/displaying them at the Forge booth at GenCon.  Should I mount them on cardboard, or try to build a frame behind them, or just attach them to the booth poles or what?  I'm not real good with this sort of thing.  Lil' help?

-G.

iago

Posters can be something of an issue for folks who aren't the primary booth sponsors, as I remember it, but I don't want to talk out of turn here in terms of the policy.  Personally I do think we should have Reign posters up because it's a known title that can generate additional "draw" for the booth as a whole...

As to the main point of your question, I'm not sure there will be the vertical real-estate on the body of the booth itself for you to hang the poster on.  I'd definitely think about what sort of free-standing contraptions I could rig up in order to display 'em.

Ron Edwards

Hi there,

Posters have proven themselves to be 100% sources of pure badness at the Forge booth. There isn't enough room for all of them, period. They require constant physical attention. Standing posters take up a good 4-foot-square zone of traffic, regardless of their size. People get very propietary over their posters and want them to be placed as advantageously as possible. People resent it when their poster has to be taken down to let someone else's go up.

So after trying a different strategy every damn year and having it go south every damn time, the rule is, only primary sponsors have posters; they go up on the back curtain or frame, they stay up, and that's the end of it. No one else gets promotional material as a display.

Yes, Reign is a big draw. It's a big enough draw that tons of people know about it and where it will be, and those who want to know, can find it easily. A poster isn't going to accomplish anything except the privileging of Reign over other games at the booth, which I'm sure is not the intent of anyone.

Greg, your posters will do you Numero Uno great promotional work in other venues. But after six years of this, I know that their presence at this booth will only cause strife and be an unnecessary hassle-sink.

Best, Ron

GregStolze


GregStolze

I suppose I could make sandwich boards and parade around periodically.

-G.

iago

Quote from: GregStolze on August 03, 2007, 01:27:55 PM
I suppose I could make sandwich boards and parade around periodically.

Things I recommend:

- T-shirts with cover images or logos thereupon.
- 16x20 posterlets (they're called mini-posters at Cafe Press) with cover art and maybe some pullquotes about your product; lay them on the table whenever you're running a demo.

These are the least space-consuming ways to get your product image out there, and as a result they play nice with others.  But they require you to carry 'em around, which is why I'm sticking mostly to the t-shirt gig this year.

oliof

REIGN T-Shirts would be a big sell anyway.

Gregor Hutton

Having seen perfectly sane people throw sideways glances and sprout furrowed brows over the placing of posters by day four of GenCon I agree with Ron that it is the way of madness.

Things you can make sure of are that you have a copy of your book prominently placed on the gaming table when you are demoing.

The posters sound solid and will be of great benefit at other cons and awards ceremonies over the next few years I'm sure. So it's not money down the drain at all.

GregStolze

Yeah, if nothing else I can prop them up at Games on Demand when I'm there.

-G.

GregStolze

#9
version 1

version 2

It's just as comfortable as it looks.

-G.

(edited by me to turn pics into links - RE)